Written in blue
Magento 2 – Mailerlite integration
After searching the web for a Magento 2 - Mailerlite integration I was unable to find one so I decided to build one myself.
Read the articleOptiweb’s first international internship a.k.a. Welcome, Vilius!
How does it feel to be a foreigner in Optiweb? Turns out, not that foreign! Vilius, who stayed with us for a few months as a part of his (and our) first international internship, explained it all very thoroughly in this blog post.
Read the articleOne-day experience: a tool for exchanging knowledge
New acquaintances bring new knowledge and solutions. This is why we've started with a "One-day experience": inviting an expert from our field to be a mentor for one day, which always benefits both sides.
Read the articleNoticing a decrease in reach on Instagram? You might be a victim of shadow ban!
Are you noticing a decrease in Instagram reach? Shadow ban is a measure used by Instagram to punish all users who in any way violate their terms and agreement. Read more about how to avoid this measure.
Read the articleCase study: An increase in organic Facebook reach by 470 %
Would you like to find out how we improved one of our client's Facebook organic reach by 470% with the use of a clearly defined advertising strategy? Convince yourselves that organic reach isn't dead yet!
Read the articleConfession of our mistakes and weaknesses
Even though we like to focus on the positive aspects of our company, we know very well that not everything is perfect. What are our greatest shortcomings and how can we get rid of them?
Read the articleCase study: With Facebook remarketing to a 9000% return on investment
How did we manage to invest our client's 3-digit amount and get back 89 times more in profit? With Facebook remarketing!
Read the articleManaging product data with Pimcore
Managing product data of an e-commerce store is easier if you use PIM tools. One of them is also Pimcore, which we presented in our article.
Read the articleAchieving a strong team spirit with Wazzup meetings
The success of the company greatly lies in the connectedness of the employees. One way we achieve a strong team spirit is with our Wazzup meetings.
Read the articleCoffee with the CEO as a better alternative to performance reviews
In Optiweb, we changed our performance reviews with the "Coffee with the CEO". There we create a relaxing and positive environment and, despite the serious topic, try to maintain good relationships with everybody.
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